About

Denise Gabbard Hi, my name is Denise Gabbard.

Boost Business Branding started in late 2007 as Virtually Capable Marketing. Soon, it morphed into my initials, DG Marketing (Denise Gabbard Marketing). Finally, I arrived at Boost Business Branding to better outline exactly what I do.

Denise Gabbard, Business Owner

I went into business for myself during the height of the Great Recession. Because I was working for an Executive Recruiting agency at the time, the enormity of the economic crisis was apparent. I found that companies had dozens, often hundreds, of candidates for each and every opening they offered. Though I had thousands of candidates looking for work, businesses were unwilling to pay recruiters with such a bounty of candidates available. Obviously, it was a really rough time for so many people.

During this time, I spent more time writing marketing ads, cover letters, and resumes. This work was done to ferret out job openings and help my candidates get in the door for interviews. Eventually, this led me to start my business, where I initially continued to work on resumes and cover letters. However, I quickly found many companies also needed Professional Writers to help with everything from technical manuals, to classified advertising, to marketing pieces. The business need for writing has

However, I quickly found many companies also needed Professional Writers to help with everything from technical manuals, to classified advertising, to marketing pieces. The business need for writing has exploded since then, with every company in need of good content writing. Some do their own writing, but most simply don’t have the time or the desire to do so.

Denise Gabbard Background

I have a well-rounded background prior to the last decade – finance, banking, recruiting, management, and credit. Working with customers and clients face-to-face and via the telephone was a huge part of my prior work, so I built excellent customer service skills, marketing, and negotiation skills over the years. These skills serve me well as the owner of Boost Business Branding.

What I do Today

Today I write about a wide range of topics, many at least somewhat related to my prior experience. However, I also love to write about travel, lifestyle, “green” things of all types, and social media, SEO, and technology. Digging in and learning about new topics as well is what keeps the work interesting.
I also create WordPress websites for clients and do graphics like logos, Memes, and marketing pieces, as well as print work like flyers and brochures that businesses need.
I work with small businesses to set up their online marketing strategy and help them implement it by using a combination of SEO and Social Media that I call SocialSEO. There really is no separating the two disciplines any longer; what is done in one affects the other.
Building an online brand is essential in today’s instant gratification society– you have to be where potential customers are looking for you– and that is online.  If you need help, Contact me today and let’s get started!